Bric's region opportunity or threat ?

The Bric's region offers excellent growth opportunities for companies looking to expand their exports, there is a common conception among some Western European Business is that there is more of a threat from competition from the Bric countries then growth opportunities in Brazil, Russia, India, China and South Africa. Countries in Europe that  generally produce a lower value added manufacturing have seen increased competition from China  and Countries in Europe with a more service orientated economy than they face competition from India  and its well educated English speaking workforce. However you only need to look at Germany as a leading example that the Bric region is full of opportunities and not just threats. Industrial manufacturing in Germany is thriving and the machinery and equipment industry in Germany which is its second largest industry have seen enormous growth in the Bric's countries especially in China for Machine Tools. The German Auto manufacturers have seen excellent growth in the bric region and for many the Bric' countries of Brazil, Russia, India, China and South Africa  are seen as their best growing markets. Other German industry’s such as Chemicals, Construction and other heavy industry’s are also doing well  in the Bric countries establishing long term Partnerships in Brazil, Russia, India, China and South Africa. For much of German Industry what happens in the Bric countries is more important than Europe and this will only continue as the Brick Economies develop further.   

BricPartner believes that for quality high value manufacturing and service providers then the Bric Region other excellent opportunities as long you find the right Partners in the Bric region. There are also business opportunities in the Bric's region for lower value added manufacturing companies to develop relationships with potential Partners and joint ventures to fully or partly manufacture in the Bric countries and then ship back their products to sell in Western Europe or the US.

Which ever way Business views the Bric countries of  Brazil, Russia, India, China and South Africa they should be seen as an opportunity and not a threat, as the Bric countries become even stronger economically and politically it will be a case of are you doing business in the Bric region but a case of can you afford not to ?

BricPartner knows who your Partners are.